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...there’s a reason why you started to think about the exciting prospect of starting your own recruitment business & even if you can’t express clearly what it looks like right now, it’s still a good idea. In other words, don’t worry about polishing up a presentation, devouring a business dictionary or feeling the need to fill out a recruitment start-up checklist – just jot down your basic ideas about what you think you want your recruitment business to look like, perhaps have a further think about why you want to do it & then perhaps examine some of the areas of support you feel are going to be important to you. After that, pick up the ‘phone & talk to Isotope.
But before you do that, how about Isotope try & help you get ready for that initial chat with the team here? Look, while it shouldn’t feel hard, if it is then you either don’t have a great idea (unlikely) or you are thinking way too hard about it at this stage.
First, you need an ‘elevator pitch’. A 45 second description encapsulating what your recruitment business is all about. Imagine standing in an elevator with a total stranger who innocently makes eye contact with you as a gentle prompt to close the elevator doors before a family of 8 descend & you take that as an opportunity to tell them about your new business. If you can’t explain what you want your business to look like before you reach ‘Floor 23’ & our curious stranger departs, then you don’t yet have clarity.
Get your elevator pitch clear & ready in your mind. Explain it to your partner, to your kids, to your friends and to the dog! Listen to how it gets clearer each time & listen to the simplicity, the clarity, the precision of what you are saying. Why not record yourself? Play it back, time & time again & see if you can improve it even more.
Next, scribble down all the reasons of why you WANT to take this challenge on – are you motivated by the potential financial freedom, is it the autonomy that’s pulling you towards the idea, or perhaps it’s the pride & recognition attached to the idea, or maybe the promise of achieving the work/life integration you had always desired.
And once you have all of that clear, how about writing down all the reasons why you might NOT take this challenge on – is now the right now? Is the market too saturated, too turbulent, too unstable? Or perhaps deep down you might not want to start your own business, but instead simply leave your current role.
Have you spent some time trying to talk yourself out of the idea?
Once you have that stuff neatly sewn up, then jot down what practical, pragmatic & professional support you will require to make this happen. What are the tools & facilitates you actually need to help develop the foundations for your business? Imagine you are paying for the necessary tools & support out of the University Fund of your eldest child!
This money is precious – don’t waste it on ‘stuff; you don’t need.
Next write down all the questions that you have that either you don’t know how to answer or you don’t want to answer. A ‘good’ support company will probably ask them but a great support company (Isotope for example) will want to answer them with you.
After all, if this is to be a holistic support relationship, then Isotope wants to be able to provide you with the solutions to problems that might seem overwhelming.
think about your family – is this the right thing for them? Will the success of your recruitment venture nurture your future & the future of your family or will you all drown under the weight of responsibility, the worry & the guilt of pursuing your dream?
Now, imagine picking up the ‘phone to an old friend. Someone completely on your side, someone who wants you to succeed & is equally as anxious that this is the right thing or you to do as you are. Imagine that friend to be called Mr. Isotope!… here are the four areas you should want to talk about.
1) What’s your idea?
2) Why do you want to do this? & what are your concerns?
3) What support do you need?
4) What questions can’t you answer just yet?
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