
IRD Recruitment
- Client Name: Christopher Donoghue
- Sector: Driving & Logistics
- Inception: May 2025
- Isotope Partnership: Traditional
Success Story
Newton Colmore Consulting was an embryonic startup when Isotope were lucky enough to start working with this fantastic duo – Matthew & Andrew. Both of whom key members of the Isotope team knew very well from yester-year, which formed part of the reason why in 2021 we were lucky enough to start working together once again & support them in navigating their continuous journey of business ownership. So this case study is slightly different to ones you might have read before here on the Isotope website, this is about how Isotope took an established agency & supported them in their growth some 8 years into their journey.

Client Name: Andrew Welsh & Matthew Lowdon
Company Name: Newton Colmore Consulting
Sector: Medical Devices
Inception: November 2014
Isotope Partnership: Traditional
Looking Back
There’s a great podcast episode on The Recruitment Startup Subject where our very own Max Jones was lucky enough to sit down with Matthew & Andrew to examine the drivers, ambitions & reasonings behind launching their own agency back in 2014.
As the episode (which you can find here) demonstrated, the reasonings around the launch of Newton Colmore were simple – both of them knew a heck of a lot about the market they were in, they’d have unwavering evidence (be it in the form of billings & client relationships) to support their decision & personally it felt like the right step for them.
They were both at a stage of life where they could “take the risk” – parents will understand what that means. They were both at a stage of life where they had very limited responsibilities outside of the norm’ for any working professional meaning that if they were going to leave the security of employment, make the decision to ditch tenures within agencies that were applauded & launch this agency from their little shared office outside of Cambridge – the time was now.
Over the next few years they went well, grew steadily, enjoyed record years of billings & began to really getting a footing the medical devices market as “Newton Colmore” – for years they’d had the support of a very well known brand behind them, but now they had the proof that the brand they were building was gathering traction & so too was their confidence in the journey they had undertaken.
In 2021, after the support provided by their (then) support company wasn’t quite in-keeping with what they felt they required, Isotope were lucky enough to start talking to this fantastic duo about the potential of supporting Newton Colmore in their journey. The team already knew of the dynamic duo from years gone by & so it was more about exploring the additional areas of support Isotope could assist with to help them achieve what they were setting out to do.
Over the next few years additional sectors were added to their offering, their offering evolved from contingency to contingency, retained, RAAS & a unique model aptly named “Newton4”, a re-brand followed & an RPO offering was added – all demonstrating that with the right support, there is a lot that can be achieved.
Support Areas
We have been so lucky over the years to work with so many agencies across the medical, biotech & pharma’ markets & while all require a slightly different approach, a slightly different manner – we understand the foundations that are required to support a business like this. Adding that personal touch is, well, the fun bit!… With that in mind, here are just some of the areas of support Isotope are lucky enough to work with Newton Colmore across:
Visual
Logo Design
Business Cards
Letterhead
Email Signature
Social Media Banners
Website
Newton Colmore Consulting
Here are just some of the landmarks Newton Colmore have enjoyed since opening their doors.
Visual
Good to Know
The business was into AI before AI was cool. Their team has included two famous robots aptly named Newton & Colmore since inception and perhaps is the reason why the business has been able to offer so much to the medical community over the years. After all we’re yet to see Andrew & Matthew in the same room as Newton or Colmore so the jury is out as to whether we’re dealing with four separate people or perhaps autonomous recruitment really did start in a serviced office in Cambridge!

Explore More
After the company we used to use, for our back office recruitment services, became very poor then using Isotope Capital was a breath of fresh air. Apart from the accounts, website, adverts and other normal services, I’ve found them very useful for bouncing ideas off them for the development of Newton Colmore and improving our digital marketing work. I’ve recently introduced a friend to them, which I would not do if I did not rate their services. If you are currently running a small recruitment company and want to continue work they are great. I also have a friend who started a recruitment company using their services, and they have nothing by positive things to say about them.
Andrew Welsh & Matthew Lowdon - Newton Colmore Consulting
Isotope
Commentary
When we first launched Isotope, we scribbled down a handful of established agencies that we’d love to one day support – a wish list of agencies known to us from previous employments that we knew we’d love to work with. Newton Colmore was on the list. We knew we could add real value to what they were doing & the team here have done exactly that since working together back in 2021 – from an audit of their offering that was the catalyst for additional offerings to be included within their GTM, to a re-brand that felt a little more in-keeping with the business they were developing.
Max Jones - Director, Isotope Capital